Archive for December, 2012

Try Reselling Social Media to Gain More Business

Resell web design

If you possess a strong interest to resell social media, consider this: a typically business will respond to just 30 percent of what its fans and followers ask or say on social media pages. These are the companies you ideally will want to reach as you embark on selling social media to the masses. Only about 30 percent of companies outsourced part of their marketing plans as it related to social media last year, but that number was up 2 percent from 28 percent in 2011. The numbers will only go higher, so jump now at the opportunity to resell this hot commodity before your competitors do it for you.

With electronic commerce topping $200 billion in 2011 and retailers and service providers with online presences reporting that more than 39 percent of their business comes from online searches, the need is as high as it has ever been for a firm Internet marketing program that has a social media component attached to it. The need is great too because more and more people are using their smartphones, tablets, and other devices to learn all they can about products and services before they buy them, and checking out their Facebook and Twitter pages is no exception. Thus, companies like the ones you will be targeting as a reseller are having to compete much more for business than they ever have before, including brick and mortar stores that desperately need online visibility to grab hold of what they have and possibly improve upon it.

With an online marketing plan that you resell through your own company, you will have something strong and powerful that companies will have no choice but to try out. Whatever you offer on top of both social media and perhaps search engine optimization, another strong and effective tool, will be irresistible to these companies that do not have the first clue how to successfully woo new clients and keep current ones happy in the changing online landscape. Working your reselling efforts through a private label SEO will get you even further in the door with these clients, since they will think that you are the one offering social media when in fact another company is handling it. But you already have something worthwhile to give these clients, and you are just adding social media as yet another viable and truly functional piece of their overall web based marketing puzzle.
More can be found here.

How To Improve SEO Reseller Success Through Content Localization

Resell local seo

The use of local map seo is growing. Many local SEO programs have begun their own local SEO reseller services packages, wherein they resell local seo to clients that have a need of their SEO services. If you are an SEO reseller, you may want to start offering localized content to your clients. Local SEO reseller services are on the rise, as there are more people using mobile browsing to find the products and services that are in their part of town they are likely to pay for. Localized search engine optimization content can facilitate the amount of business that a client experiences, meaning your SEO reseller program is going to expand if you start to cultivate a market of clients based in a specific area.

Localized search engine optimized content does not refer specifically to being in the same area as the clients you sell your content to. Rather, being a local SEO reseller simply means that you produce content that is tailored to the localized market. You will make use of keywords and effective copy that promotes a local market to customers. You will make it easy for a mobile browser to find a company that you produce SEO content for. That company will be willing to pay you a higher price for your SEO reseller services when they know the local customers are going to come in more often once they start to make use of your services.

Starting out in your position as an SEO reseller will require some sales skills, as you are going to be responsible for the redistribution of content that you pay a writer or developer to create at a higher cost than you paid that writer or developer. While some people will consider your reseller program a middle man that is not necessary, it is easy to see the benefit of utilizing such a middle man. You will be responsible for producing the highest quality of content between the contact you have with your writers or developers, and content that your clients pay for. Your responsibility is similar to that of an editor at a daily publication. Every day, you will have several writers or developers produce content that you make sure is up to scratch, then distribute to the clients you have that want to use that content to attract mobile browsing users and desktop browsers that search for local goods or services that pertain to their interests.

Getting traffic from people using search engines

Internet marketing

Google has become one of the most important players in the search engines game, to the point that the company name “Google” has actually become a verb in the English language that defines using one of these popular search engines to get more information on the world wide web. Google is a company with a rich history, and a proven track record of success. Did you know that the very first Google doodle dates to 1998, and represents the Burning Man festival? It was originally intended to serve as an out of office message to let users know that Googles co founders were at this famous Nevada music and art culture festival. While it was still a research project, Googles founders used LEGO brand construction bricks to create a storage compartment for the 10 4 gigabyte hard drives that they were using at the time to test their successful PageRank algorithm.

If you want to make sure that your site has great Google rankings, and that your site gets desirable placement in search engines result lists, you should talk to specialists who know how to design your site and fill it with information that will help you get the search engine rankings that you want. By hiring specialists at search engine optimization (more commonly referred to as “SEO”), you will be able to make sure that you are doing everything necessary to get your page to show up near the top of search engines result lists when people search for the products and services that you advertise on your site.

Reach out to SEO marketing companies in your area today, and they will show you how they can use the SEO tools at their disposal to make your site so attractive to search engines that you start seeing an increase in your site traffic in no time.

The Importance of Online Marketing

Google rankings

Online marketing is becoming more and more important to running a successful business and a company’s search engine rankings are a crucial component of successful online marketing. Consumers are increasingly buying products online and to find what they are looking for they are increasingly turning to search engines such as google, yahoo, bing, etc. 92 percent of adults that use the internet report that they perform a search at least once everyday. The higher a company’s website appears in search engine ranks, such as google rankings for example, the more likely a customer is to click on the link to their website. Customer’s typically go to the first result they see that meets their criteria and are unlikely to search through pages and pages of search results. Therefore, a higher ranking in search engine results leads to more traffic on the site and subsequently translates into more sales. It also crucial that the website have a high organic ranking, as opposed to a sponsored ranking. Customers report that they are significantly more likely to visit sites that appear in the organic, or natural, rankings.

A website’s ranking in search engine results is quite complex; a variety of factors influence a website’s web search engine ranking, including web content, HTML, and coding, among others. The final rank is produces by an algorithm. The “PageRank” algorithm, named for Larry Page, the cofounder of google, ultimately determines google rankings of search results, taking in account a variety of criteria. Interestingly, blogging is an important search engine optimization tool: companies that blog have 434 percent more indexed pages, resulting in more leads.

Overall the more online marketing activities a company engages in and the greater their internet presence, the more likely they are to attract consumers. More and more people are utilizing mobile devices while out shopping to connect to the internet and obtain information about products and companies. 48 percent of mobile device users, almost half, report looking up product reviews or seeking out promotions using their device. So the bottom line? The more online marketing the better.

Effectively Boosting Search Engine Rankings

Search engine rankings

Every month, 100 billion online searches are conducted worldwide. The top results for websites relating to the search terms entered by various users are far more likely to do well than those further down the list, making the practice of boosting your search engine ranking a vital element of online marketing today. This practice is also called search engine optimization, usually abbreviated as SEO.

There are a number of ways to legitimately boost your search engine rankings on the web, and it should be noted that inbound leads that are the result of the customer coming to YOU are 61 percent lower than outbound leads like cold calling or direct mail. One of the most effective ways to boost your search engine rankings overall would have to be via blogging and other social media venues, which should mention facts, tidbits, and promotions related to your site in order to grab the interest of your target audience. This type of organic, or non paid, traffic offers 25 percent higher returns than a typical Pay Per Click ad might, although both can be quite useful in getting your site noticed.

Plenty of SEO tools are available for free or very little nowadays that can help you to painlessly track the source of your clicks, the number of unique visitors in a given time frame, the success of various online marketing tactics and campaigns, and other efforts related to boosting search engine rankings overall. Decide what your goals are, and then choose the best available tools for your vision and budget when it comes to monitoring and improving your search engine rankings for best results. Make sure that all efforts to boost your search engine rankings are consistent and of high quality, and your website should soon be far more visible to a remarkably wide ranging audience.

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December 2012
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