Did you know that it is estimated that in 2012, 88.1 percent of US internet users ages 14+ browsed or researched products online? In fact, in today’s word, more and more consumers are turning to the internet to find the products and services that they need. eCommerce sales topped $200 billion in 2011 and By 2016, more than half of the dollars spent in the US retail sector will be influenced by online marketing and web presence. Furthermore, increased online connectivity through tablets and smartphones means that consumers are more informed than ever. Therefore, online marketing is an integral part of running a business. Important aspects of online marketing include SEO, social media marketing, and web design.
SEO, or Search Engine Optimization, is a particularly important aspect of online marketing, as consumers are increasingly using search engines to find products and services to purchase. In fact, according to SEMPO, the North American search engine marketing industry will be valued at nearly $23B by the end of 2012. Studies show that when consumers utilize an internet search engine they typically click on the first link that meets their criteria and are unlikely to scroll through pages and pages of results. Therefore, the higher a website appears in search engine results pages, the more likely a consumer is to visit that website. SEO, which raises a website’s ranking in search engine results, is thus a crucial part of effective online marketing.
If you own a web design firm or an online marketing firm and would like to expand your services to SEO, you might also want to look into an SEO company and consider SEO reseller plans. Reselling SEO using an SEO company is a great option if you don’t have the skills to provide these services in house; SEO resellers can help you provide SEO services to your clients. If you’re interested in resell SEO through SEO resellers you might want to look into different private label SEOs, such as White Label SEO, which offer various options for resell SEO programs. Whatever your SEO needs, SEO resellers can be a great investment. You might also look into resellers for social media and web design.
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When using search marketing business owners and companies are able to get a perspective of how effective their website is with search engine optimization. Utilizing online sales is crucial for businesses that are trying to grow. How many businesses are there that are not trying to grow?
Online sales are expected to grow from seven percent of overall retail sales to almost nine percent by 2016, according to Forrester Research. Because online sales and online marketing are expected to grow, search marketing is crucial for businesses.
Improving the web design on your companys website must also happen when utilizing search marketing. To attract more people to a businesses website it needs to catch the consumers eye. Without a visually pleasing, easy to use website businesses attempts to take advantage of search marketing will be lost in the shuffle of confusing websites.
Some major SEO tips include businesses being aware of the fact that most internet users when viewing search engine results do not look past the first page. To bypass this and become one of the first pages to come up making use of SEO reseller programs are going to be a huge help.
Advertising with search marketing will produce generally better results when it comes to advertising and consumers. Direct mail or print advertising have a 1.7 percent close rate, which is okay. Compare that to search marketing and Seo leads which have a 14.6 percent close rate. That is a huge difference. So big of a difference that business owners and companies will be unable to ignore it.
Helping companies make the most of internet usage is what will propel them forward in todays technology geared age. The internet is a vast resource and what is so wonderful about it is that it is constantly being updated. Businesses keep tapping the resource but it keeps replenishing itself. Internet users are going to constantly be adding new information.
While Google’s headquarters is mowed by live goats, there are all sorts of other SEO news topics that you can look into that will help your program to be extremely successful. The biggest Seo news for you is that 70 to 80 percent of people who use search engines regularly could care less about sponsored results which means if you are relying on sponsored ads rather than organic techniques to gather more business, then you are sorely missing out. Fortunately, you can look up all sorts of SEO news that will help you to learn what you should do differently with your program in order to make it more successful.
If you want a piece of SEO news that is more like a wake up call, then you should know that more than a hundred billion global searches are done each month on the internet. If you are not using things like SEO blogs to boost your Google rankings as high as they can go in the PageRank system which was developed by Google’s cofounder, Larry Page, then you are sorely missing out on a lot of traffic. Fortunately, by keeping up with SEO news, you will know which direction you need to take your program in next so that it can be as uplifting to your search engine rankings as possible.
Companies that start their own blog tend to have 434 percent more pages which are indexed and that brings in more leads. This, coupled with an optimized website and a great social media presence can help your business to get seen before its competitors every time. The best part is that using these techniques will bring up your ranking naturally instead of trying to use sponsored results or black hat techniques.
If you hire a professional to do all of your SEO work for you, then you can count on them knowing what the best techniques to use will be. Of course, you can always teach yourself some SEO so that you will be able to make your own updates. In the end, whether you are doing your SEO work or someone else is, your program will be just perfect.
Perfect in the SEO world relates to high rankings, more customers, and greater sales. You need to justify all of your marketing techniques and this will prove to be the best way. Thanks to great SEO, your company will find itself in the best position ever.
Google has become one of the most important players in the search engines game, to the point that the company name “Google” has actually become a verb in the English language that defines using one of these popular search engines to get more information on the world wide web. Google is a company with a rich history, and a proven track record of success. Did you know that the very first Google doodle dates to 1998, and represents the Burning Man festival? It was originally intended to serve as an out of office message to let users know that Googles co founders were at this famous Nevada music and art culture festival. While it was still a research project, Googles founders used LEGO brand construction bricks to create a storage compartment for the 10 4 gigabyte hard drives that they were using at the time to test their successful PageRank algorithm.
If you want to make sure that your site has great Google rankings, and that your site gets desirable placement in search engines result lists, you should talk to specialists who know how to design your site and fill it with information that will help you get the search engine rankings that you want. By hiring specialists at search engine optimization (more commonly referred to as “SEO”), you will be able to make sure that you are doing everything necessary to get your page to show up near the top of search engines result lists when people search for the products and services that you advertise on your site.
Reach out to SEO marketing companies in your area today, and they will show you how they can use the SEO tools at their disposal to make your site so attractive to search engines that you start seeing an increase in your site traffic in no time.